Badge

Animated badges are a rich media type of sponsorship and they come in various sizes. Depending on their size, they are effective either for driving traffic to a specific site or area of a site, e-commerce promotions and branding a company or product. Because of their various sizes and shapes, they are placed in different areas, such as next to banners, in the navigation bar of a site, integrated into e-commerce services boxes or part of a "trading floor". They are most frequently used for e-commerce purposes.